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Writer's pictureColin Christensen

The Pivot

Updated: Dec 9, 2020

Several years ago, after years of entrepreneurship, I had to decide between a business I wanted to build into a franchise and a franchise to buy into. I chose the latter reasoning that I would learn so much more in order to franchise my own businesses later.


Little did I know how much I would learn.


I lost $4,500,000 of my and other people's money, my house, my confidence, and, at one point, almost my life in a battle with flesh eating disease.


Since then, I have bounced back, rebuilt trust with investors, built an awesome family, successful business, and now mentor other entrepreneurs to see around corners so they can avoid failure.


It is what we don't know and what we don't see that takes us out. The difference between a seasoned entrepreneur and a novice is how much research they do into the model, finances, market, and risks to understand their business.


Where do you look when you don't know what to look for?


I was frustrated at being unable to find relevant, inexpensive tools or programs that I could use to grow my business. Everyone wanted to sell me a $1000 or $10,000 course or service. As an early stage entrepreneur that is impossible - or foolish. It is not easy finding an appropriate mentor.


The key is the type of questions you ask yourself. The Entrepreneur Roadmap is 7 steps guiding you to Start and Grow a business - the right way. It will ask the questions which "been there, done that" entrepreneurs ask. The questions that bankers and investors want answered. It will prepare you to see around corners and avoid the kind of surprises that kill 9 out of 10 businesses.


Learn from my lessons and do it right the first time - it's cheaper and much less painful.



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